How family businesses can create a meaningful future
30 September 2022
Family businesses have been at the forefront of change in the UAE for generations, thanks to their commitment to the vision outlined by the nation’s leadership.
Historically a driving force for advancement, they remain a staple component of the UAE’s commercial ecosystem today: synonymous with trust and recognised for their vital role in driving job creation and economic growth.
The Covid-19 pandemic resulted in some 70 per cent of business leaders in the UAE forming a stronger connection to their purpose, according to a November 2020 KPMG report entitled A different service for a new reality.
In an era of global uncertainty, purpose is the North star, defining why a business exists and guiding family businesses as they move to transform and innovate in order to stay relevant and competitive – both now and in the future.
Further, consumers, employees and shareholders alike are increasingly paying attention to how companies go about their business: from operating models and treatment of their people to the values they display.
Alignment of corporate and personal purpose is now imperative across all stakeholder groups, and future success for family businesses will depend as much upon being recognised for their social contribution as their commercial leadership.
Aspirational view
For some, this will mean a seismic shift in mindset, which must be borne out of strategic intent. To make this shift, a clear and articulate vision of the future is a valuable, and indeed essential, tool.
If purpose is the North star, providing direction, a vision paints the picture of the future; it is an aspirational view of the destination along the way. For every stakeholder touchpoint, a vision brings alignment, structure and clarity, especially during times of unprecedented change.
Al-Ghurair Investment has built a 60-year history founded on its pivotal role in the country’s evolution and for making bold moves with a progressive mindset. Today, we embrace that legacy into the core of who we are, and look to our next chapter, launching an all-new vision that incorporates our history and our future: ‘Pioneers in the pursuit of better to enhance life, every day’.
Pioneering passion
The UAE’s ongoing transformation has ushered in a new era of opportunities for family businesses, energising us to always stay one step ahead of the times.
That means embracing change as a constant and being agile in our ability to adapt and respond to market trends and movements.
Our transformation journey emphasises innovation, driving us to make bold moves that disrupt – thereby consistently raising the benchmark and expanding consumer choice.
From a legacy built upon groundbreaking moments: establishing the first flour mill, the first canola seed crushing plant, the first cement company and being first-to-market with a multi-use mall, we retain our pioneering spirit and have bold intentions to add many more firsts to our future story.
Future success will depend as much upon being recognised for their social contribution as their commercial leadership
John Iossifidis, Al-Ghurair Investment
Pursuing better for all
To remain at the forefront of development, family businesses need to continuously up their game to become better for customers, employees, shareholders and society.
Customer priorities and behaviours are shifting, and brand loyalties are continuously being tested. In a recent customer intelligence report, four out of five UAE consumers have switched brands at least once in the past year.
There are growing expectations around improving customer experiences. Managing digital touchpoints, customer insights and data analysis are critical. It is encouraging to see family businesses in the region treating digitalisation as a top strategic priority going forward, with cost reduction no longer the primary driving force.
The focus should be on shaping customer journeys that resolve pain points and build moments that not only satisfy but delight.
Finally, for every business decision made, family businesses need to keep an eye on the country’s future, investing in sectors that drive local economic development and social advancement for generations to come.
Through our partnership with the Abdulla al-Ghurair Foundation for Education, we invest in and enable the development of Emirati and Arab youth, building better livelihoods through education. Furthermore, conscious mindfulness towards sustainability is an increasing imperative – focusing on circularity, waste reduction and managing carbon footprints.
Enhancing life, every day
From the beginning, we pledged to enhance life in the community by entering sectors that are core to customer needs, that advance society and make a meaningful contribution. All our efforts are guided towards facilitating the ‘ecosystem of life’ – feeding people, housing people, educating people or bringing communities together.
Achieving sustainable change is not just about big, symbolic efforts, but the smaller moments, where our daily actions can make a genuine difference.
We believe family businesses need to build a culture around pursuing ‘being better’ every day, whether through how they serve their customers or how efficiencies are built into internal processes.
We ask ourselves every day at Al-Ghurair: “What can we do better today?” as this is how we can fulfil our larger purpose and vision for the UAE.
In doing so, we seek to collectively lead the business into a new era of growth: becoming more progressive, people-oriented, value-driven and guided by a focus on sustainable excellence – all while creating value for all our stakeholders.
The Al-Ghurair family is woven into the fabric of the country’s rich heritage and economic growth. I believe there is much to be excited about when I look towards the future of the UAE and our organisation’s role within it.

Exclusive from Meed
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Populous wins Bahrain Sports City contract21 April 2026
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Entries now open for MEED Projects Awards 202621 April 2026
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Trump confirms UAE currency swap talks22 April 2026
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US President Donald Trump has confirmed that Washington is considering a currency swap agreement with the UAE.
During an interview with US broadcaster CNBC, Trump acknowledged that the arrangement is being considered. “It is [under consideration], but it’s been a good country. It’s been a good ally of ours,” Trump stated, noting that the request stems from a liquidity challenge rather than a solvency issue.
Addressing the scale of the conflict’s impact on the federation, he added, “UAE got hit with 1,400 missiles. Now, fortunately, they had the Patriots, and they had a great defence … but they did get hit hard. They were hit the hardest of the group, actually.”
The president also emphasised the strength of the bilateral economic relationship and his personal regard for the country’s leadership. “They’re really led by incredible people,” Trump told CNBC. “A year ago, I went there and I got them to invest $1tn in the United States. So, yeah, if I could help them, I would.”
An early report by the Wall Street Journal said that high-level talks were initiated by UAE Central Bank governor Khaled Mohamed Balama, who recently met with Treasury secretary Scott Bessent and Federal Reserve officials in Washington.
The UAE’s move is viewed as a precautionary effort to protect the dirham’s peg to the dollar and maintain its position as a global financial hub. The conflict has already inflicted significant damage on Emirati oil-and-gas infrastructure and disrupted tanker traffic through the Strait of Hormuz, which has historically been the primary source of the nation’s dollar revenues.
While swap lines are traditionally managed by the Federal Reserve and reserved for major economies with deep ties to US markets, the Trump administration may look to the Treasury Department for a solution. Trump referenced a recent $20bn swap for Argentina facilitated by Secretary Bessent through the Exchange Stabilisation Fund as a potential model for the UAE.
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Egyptian and Chinese firms sign green hydrogen deal22 April 2026
A group of Egyptian companies and China’s UEG have signed a preliminary agreement to explore developing a Mediterranean green hydrogen hub in the port city of Alexandria.
The memorandum of understanding was signed by:
- Abu Qir Fertilisers & Chemicals Company (Egypt)
- AlexFert (Egypt)
- Orascom Construction (Egypt)
- UEG Green Hydrogen Development Holding (China)
In a joint statement, the companies said: “The collaboration marks a significant step toward advancing Egypt’s position as a regional leader in green hydrogen and sustainable energy solutions.
“The proposed project aims to develop a large-scale green hydrogen production facility powered by renewable energy, with integration into existing ammonia production infrastructure.”
Under the terms of the deal, UEG and Orascom Construction will lead feasibility studies for 500MW of renewable energy generation and 480 tonnes a day (t/d) of green hydrogen production.
Abu Qir and AlexFert will evaluate the integration of green hydrogen into ammonia production processes and support access to local resources and infrastructure.
The renewable energy will be a mix of wind and solar, according to the statement.
Hany Dahy, the chairman of Abu Qir Fertilisers & Chemicals Company, said: “This partnership reflects Abu Qir’s commitment to leading the transition toward low-carbon ammonia production, leveraging our existing assets while integrating green hydrogen solutions.”
Joe Williams, the chief executive of the Green Hydrogen Organisation, said: “The announcement of this project comes at a crucial time, as geopolitical tensions in the Middle East highlight the importance of diversifying energy and fuel supply chains.
“Developing integrated green ammonia and fertiliser production in Alexandria supports local industrial value, and strengthens long-term energy and food security.
“As green ammonia production scales in Egypt, it can also be used as a clean shipping fuel given Egypt’s strategic maritime location.”
The preliminary agreement establishes a framework for cooperation while the parties conduct technical, commercial and regulatory assessments.
Subject to the outcomes, the partners intend to negotiate definitive agreements for the project’s development, according to their statement.
Abu Qir Fertilisers established North Abu Qir for Agricultural Nutrients in May 2023 to develop a major Egyptian fertiliser project designed to produce 2,400 t/d of ammonium nitrate.
Located next to Abu Qir Fertilisers in Alexandria, on a site formerly occupied by the Rakta paper manufacturing facility, the project is a joint venture with a capital investment of £E10bn ($190m), of which Abu Qir Fertilisers holds a 45% stake.
The state-owned companies Egyptian General Petroleum Corporation and Egyptian Petrochemicals Holding Company hold stakes of 45% and 10%, respectively.
The project focuses on the production of ammonia and nitric acid.
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Chinese company approves $68.5m biotech project in Egypt22 April 2026
China’s Tongling Jieya Biotechnology is planning to develop a factory that will produce disposable sanitary products in Egypt, according to a stock market filing.
As part of the plan to develop and operate the facility, the company is establishing a subsidiary in the North African country.
The total investment in the project is estimated to be approximately RMB467,101,200 ($68.5m).
In its statement, Tongling Jieya Biotechnology said that it would “implement the investment in stages based on market demand and business progress, adjusting the investment amount and method as needed, and fulfilling the corresponding review procedures and information disclosure obligations”.
The facility is expected to produce up to 10 billion wet wipes a year, as well as 2 billion baby diapers and 100,000 tonnes of nonwoven fabrics.
This is expected to generate about $270m in annual revenue and employ around 1,000 people when the facility is operating at full capacity.
The plan to establish the subsidiary and develop the factory was approved at a company board meeting on 8 April 2026.
In its statement, the company said: “The management was authorised to handle the signing of agreements and documents related to this investment and construction, and to apply for administrative permits or filings with the relevant authorities such as the Ministry of Commerce and the State Administration of Foreign Exchange.”
The construction and implementation of the project still requires approval from Egyptian government departments.
Under current plans, the factory will be developed in the China-Egypt TEDA Suez Economic and Trade Cooperation Zone, located within the wider Suez Canal Economic Zone (SC Zone).
The land for the project has already been purchased, covering an area of 160,000 square metres.
The scope of the project will include developing:
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The statement from Tongling Jieya Biotechnology estimates a two-year construction period for the project.
The contract for the land on which the project will be built was signed with TEDA Special Economic Zone Development Company on 23 December 2025, with a value of $8,465,400.
Tongling Jieya Biotechnology said the planned facility in Egypt is important for the company’s “globalisation strategy”.
It said: “Egypt is located at the crossroads of Asia, Africa and Europe, with a superior geographical location, and has signed a number of free trade agreements with major European and American markets, which is conducive to the company’s further expansion and coverage of global markets outside the United States.”
Established in 2008, the China-Egypt TEDA Suez Economic and Trade Cooperation Zone has become one of the SCZone’s most prominent industrial hubs.
By July last year, it had attracted 185 companies and over $3bn in cumulative investment.
The land deal for this project was one of three agreements announced in December last year relating to the zone, with a total value of more than a billion dollars.
At the time, SC Zone chairman Walid Gamal El-Din said that the largest was a project led by the Chinese chemical fibre specialist Xin Feng Ming.
This will involve the construction of an integrated polyester fiber and polymer complex with investments exceeding $800m.
The facility is expected to be built over about 400,000 square meters and developed in three phases, with a combined annual production capacity of 1.08 million tonnes.
It is expected to create around 3,000 jobs.
A second project with Chaoyang Langma will establish a $190m tyre manufacturing complex producing heavy-duty truck and passenger car tyres.
The facility will span 200,000 square meters and employ about 1,400 workers.
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Populous wins Bahrain Sports City contract21 April 2026

US-based engineering firm Populous has won a BD5m ($13.5m) contract for the Sports City development at Sakhir in Bahrain.
The contract was awarded by Bahrain’s Ministry of Works, Municipalities Affairs & Urban Planning.
The scope covers pre-contract consultancy services, including finalising the masterplan and internal infrastructure, completing phase 1A design works and preparing tender documents.
Populous is a specialist sports venue designer that formerly operated as part of HOK Group.
The contract was first tendered in 2021, when Populous emerged as the sole bidder.
At the time, it was reported that Sports City would include Bahrain’s largest sports stadium and a multi-purpose indoor sports arena.
The project is expected to provide renewed impetus to Bahrain’s construction and transport sector, which has struggled in recent years, with the total value of awarded contracts falling for a third consecutive year.
According to regional project tracker MEED Projects, about $400m-worth of contracts had been awarded in Bahrain by the end of October last year – less than half the $1.2bn recorded during the same period the previous year.
The sector has yet to return to pre-pandemic levels. Before 2020, Bahrain consistently awarded more than $2bn in contracts annually, peaking at nearly $4bn in 2016.
Bahrain’s construction industry is forecast to record average annual growth of 4.9% in 2026-29, supported by investments in transport infrastructure and renewable energy projects aligned with Bahrain’s Economic Vision 2030.
Vision 2030 includes the BD11.3bn ($30bn) Strategic Projects Plan, unveiled in October 2021, encompassing 22 national infrastructure projects. It also includes plans to create five new cities by 2030: Fasht Al-Jarm, Suhaila Island, Fasht Al-Azem, Bahrain Bay and the Hawar Islands.
Growth over the forecast period is also expected to be driven by investments under the National Renewable Energy Action Plan, which targets a 30% reduction in carbon emissions by 2035, compared to 2015 levels, and aims to achieve net-zero emissions by 2060.
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Entries now open for MEED Projects Awards 202621 April 2026
The MEED Projects Awards in association with Mashreq 2026 have officially opened for entries, inviting companies, developers, contractors and project teams to submit their projects for the region’s most prestigious construction awards.
For over 15 years, the MEED Projects Awards have celebrated the Middle East and North Africa’s most ambitious and transformative projects, recognising technical excellence, innovation, sustainability and delivery impact. Past editions have highlighted landmark developments that set new benchmarks for the region’s built environment, including internationally recognised projects such as Burj Khalifa and Louvre Abu Dhabi.
“The MEED Projects Awards are the gold standard for recognising outstanding achievements in construction across Mena, showcasing the region’s technical and design excellence while bringing the industry together to celebrate and connect over the very best projects of the year,” said Ed James, head of content and research at MEED.
“As a long-standing partner of the MEED Projects Awards, Mashreq is proud to support a programme that is recognised for its independence, credibility and industry impact. These awards celebrate projects that set benchmarks for excellence and contribute meaningfully to the region’s development,” said Arun Mathur, executive vice-president and global head of contracting finance at Mashreq.
Winners are chosen through a rigorous, independent judging process, led by a panel of more than 50 senior industry experts representing developers, contractors, engineers and project specialists. The awards celebrate projects across a wide range of sectors, including Building, Transport, Energy, Water, Healthcare, Education, Hospitality, Culture, Industrial, Power, Small Projects and Developments.
Being shortlisted or winning a MEED Projects Award places a project among the region’s elite, offering regional recognition, global exposure and industry credibility.
Submissions are now open, with full category details and entry guidelines available on the official entry platform.
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