What happens in Georgia matters to the Gulf

28 May 2024

 

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The ongoing demonstration of tens of thousands of ordinary Georgians against the reintroduction of a so-called “foreign influence” bill is an emerging source of uncertainty for investors at home and abroad, including in the Arab Gulf States.

Backed by the governing Georgian Dream party, the controversial legislation requires media and non-governmental organisations receiving more than 20% funding from abroad to register as an organisation “pursuing the interests of a foreign power”.

Critics have branded the bill the “Russian law”, warning that similar legislation has been used there to quieten free speech and crack down on dissent.

After being passed by Georgia’s unicameral parliament, President Salome Zurabishvili refused to sign the bill into law, despite her opposition being likely to be overruled by Georgian Dream. Following its forced passage, protestors gathered outside Georgia’s parliament building and clashed with police.

A further intensification of protests and violence cannot be ruled out in a country with a rich history of political instability. It would therefore be wise for the GCC states to pay close attention to what might happen next.

Gulf exposure

The GCC has an active interest in maintaining a wary eye on Georgia due to the exponential growth of the region’s economic interests in the Caucasian country in recent years, particularly in its tourism sector.

Statistics suggest that by the end of 2022, the country welcomed almost 210,000 tourists from Gulf states, 15 times more than a decade ago. With a 60% increase in visitors between 2019 and 2022, Saudi Arabia arguably provides the most intriguing rise.

Irrespective of where they come from, many GCC tourists enjoy visiting Georgia for its acceptance of Halal and other Islamic practices, its temperate summer climate and increasing opportunities to indulge in winter sports at its mountain resorts.

Presently, the UAE leads the GCC’s investment into Georgia’s tourist economy. Tourism is also one of the focus areas of the UAE-Georgia Comprehensive Economic Partnership Agreement (CEPA) signed between the two countries in October 2023.

The agreement not only reinforces the UAE’s status as Georgia’s sixth largest investor, but also seeks to double non-oil trade from $481m to $1.5bn in five years. Beyond tourism, target sectors include agriculture, renewables and technology.

The UAE’s foothold in Georgia’s infrastructure is also growing following AD Ports Group’s recent acquisition of a 60% stake in Tbilisi’s dry port. This inland terminal is situated along the Middle Corridor, a trade lane linking manufacturing hubs in Asia with consumer markets in Eastern Europe.

Other significant players in Georgia’s infrastructural development include China, which recently completed a 9,000-metre-long tunnel along the country’s Kvesheti-Kobi road. Improved infrastructure is also integral to Georgia’s currently imperiled candidacy for membership of the EU.

Business conditions

Economists will tell you that the ideal conditions for economic development include infrastructure investment, open trade and investment regimes and political stability.

There can be no denying that Georgia’s steady economic growth in recent years has benefitted from having all three pillars in place, even if political stability is perceived by some to have come at the cost of bona fide democracy.

Conversely, expert-level knowledge is not required to make the connection between political unrest and faltering economic conditions, particularly in key sectors such as tourism.

While Tbilisi remains the main focus of protests and international coverage, opponents of the “foreign influence” bill have made their presence felt in other parts of Georgia, including Batumi, the country’s third city and Black Sea resort.

This places Georgia’s two leading tourist destinations and associated logistics – most notably Shota Rustaveli Tbilisi International airport – on the frontline of both current and future instability. The same can also be said of many GCC investments and business interests in Georgia’s tourist sector.

Next month’s Eid Al Adha will provide valuable insights into how Georgia’s political turmoil is starting to influence choices made by GCC residents and impacting regional economic objectives. Islam’s second major holiday is regularly accompanied by a getaway from the region to cooler climes.

With a two-hour flying time and regular flights from Doha, Dubai and Riyadh, among others, Georgia represented a convenient, relatively safe and value-for-money tourist destination. That is until the country’s latest round of political protests and volatility.

Unlike tourists, those GCC companies and investors with a long-term stake in Georgia’s economy and infrastructure have little option but to watch how political events unfold.

Some worst-case scenarios could prove unpalatable: real estate in tourist locations underutilised during peak seasons; logistics hubs losing business as manufacturers divert to safer trading routes; missed opportunities to bolster regional food security through the export of cheaper agricultural products.

The GCC, and especially the UAE, is by no means the only regional grouping or country that is keeping an eye on Georgia’s uncertain political situation. With growing interest in developing the Middle Corridor and Black Sea port of Anaklia, China particularly stands to benefit from the country’s return to stability.

The same is also true of the US and EU, both concerned about Russia’s rising influence over a country that was once part of the Soviet Union

Accordingly, the GCC has options regarding who it can work with to persuade Georgia to collectively do more to resolve its political crisis.

The challenge facing the group is making the most politically astute and economically expedient choice of partner(s) at the appropriate time in Georgia’s unfolding political drama.

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    READ THE JULY 2026 MEED BUSINESS REVIEW – click here to view PDF

    Stress test for Gulf aviation; Mixed performance as country outlooks diverge in the Levant; GCC tourism sector pivots from crisis to recovery mode.

    Distributed to senior decision-makers in the region and around the world, the July 2026 edition of MEED Business Review includes:

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